Facts Tell. Stories Sell.

Transform your business with powerful content marketing powered by stories.

You Have an Amazing Offering. More People Should Know About It.

Lots of businesses have an amazing product or service, but struggle to differentiate themselves.

You continue to pour money into marketing, but you're not seeing the results you deserve.

There's a better way that is more fun, more inspiring, and produces better results.

Want to know how?

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Specialists in Content Marketing

Our small team works with business leaders to tell stories that inspire action. Through business-aligned content strategy, our mission is to tell the authentic stories that are hidden within your brand, building engaged audiences that turn into loyal customers.

If you're ready for others to know your brand is as awesome as you know it is, book a 30-minute meeting. You'll leave with actionable steps to start storytelling for your business, regardless of if you decide to engage with us or not.

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What Our Clients Say

“My experience with you, Kyle, working not just with the US team, but also our French team and others across the globe, has been one that’s pretty seamless… It’s not about the project, it’s about the relationship… and the people, including yourself, who are behind the camera and on scene make our focus of those videos really comfortable and it shines through in the work that is revealed in the end.”

Ann Dervin

Director of North America Marketing, Thuasne

Thuasne Case Study

“The Courtside Group has been a tremendous partner for us. One of the things I like about working with Courtside is their ability to create professional content that gives you a sense of credibility and creativity, without losing sight of the business objectives you’re actually trying to accomplish. The quality is there and the traffic is there… video views, number of clicks, website visitors, all of those things have increased month over month since we’ve been working with [Courtside].

Kade Brewster

Founder and CEO, Brewster Consulting Group

"Kyle and the team at The Courtside Group helped us tell a story that is authentic and real to who we are at BPR. Keeping up with video content can be a challenge, so I appreciate working with a team that understands our business and can make my life as a business owner easier. They operate like a partner as opposed to a vendor."

Spencer Nix

Owner, Behavior and Performance Research

Tell Your Story

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Our process

We focus on understanding your business and driving value in the best way.

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Discovery Call

We take time to understand your business, what your goals are, and where we can add value. During this phase we want to learn about your organization and brainstorm the opportunities to add the most value.

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Authentic Marketing Assessment

We begin our engagements with our Authentic Marketing Assessment that is designed to align key stakeholders around your brand's ultimate endgame, your target customer(s), and the tactical action items to achieve your goals. It's an in-depth strategic planning session that lays the foundation for all of our client engagements, providing ultimate clarity on the best ways to drive your business forward.

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Project Kickoff

During the project kickoff, Courtside will align all the relevant stakeholders to ensure clear communications and aligned expectations for the project. During this phase, we will ensure that everyone knows where the bus is heading, and each individual will understand where they're sitting on the bus and why. No more missed deadlines due to finger-pointing, miscommunications, or out-of-whack expectations.

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Creative Execution

We're not really into ideas without execution. During this phase we are turning ideas into action and delivering on our strategy. Ever had great ideas but struggled to execute them? Not anymore! Whether it's video, copywriting, website design, or branding, you'll know who is delivering your work so that what gets talked about in meetings actually gets executed on in quickly.

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Testing and Iteration

Ideas are great, but most people don't have the gift of clairvoyance (if you possess this, we're hiring). Since we can't predict the future, Courtside will be learning alongside you constantly to be able to fine-tune the best-fit strategy. Courtside will help you track metrics and fine tune the strategy that works best for your brand.

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We Focus on Driving Authentic Marketing

Ready to engage your customers in a new way? Courtside is a content marketing agency focused on helping businesses execute the highest value opportunities to drive revenue through the power of Authentic Marketing.

Know Your Endgame

Understand Your Audience

Execute With Authenticity

Our Clients

Companies growing with Courtside

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Cheryl Hile's journey as a marathon runner defies the limits of multiple sclerosis (MS), and provides hope to thousands who battle this disease. Cheryl's unwavering determination and resilience shine through as she shares her challenges and triumphs with raw honesty. Despite facing setbacks and doubters, Cheryl's passion for running remains unshakeable, serving as a beacon of hope for countless others. Through her inspiring story, Cheryl emerges not only as a remarkable athlete but also as a symbol of courage, proving that with sheer willpower, one can conquer any obstacle, no matter how daunting. Ultimately, Cheryl's journey embodies the indomitable human spirit, reminding us all to embrace every hurdle with unwavering resolve and unwavering hope. At the heart of Cheryl's story lies Run a Myelin My Shoes (RAMMS), her transformative non-profit that unites runners battling MS in a shared pursuit of empowerment and well-being. Through RAMMS, Cheryl extends her message of resilience, creating a supportive community where individuals with MS find strength, camaraderie, and the courage to chase their dreams, one stride at a time. Thank you to our amazing partners at Thuasne, who not only provide the Ankle Foot Orthosis (AFO) that allows Cheryl to keep running, but go far beyond product manufacturing as they seek to highlight and uplift the incredible human beings who use their products every day.

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Letchen DuPlessis: Wings for Your Health for Thuasne

In September 2023, The Courtside Group created the above video for Thuasne, a medical device manufacturer based in Paris, France. This video was created as a part of our marketing campaign to tell the stories of the end users of Thuasne products.

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Downtown Dallas FPV Drone Spot 30s

Dallas Film Commission hired The Courtside Group to work with expert drone pilot, Alex Vanover, of Lonestar Drone Company, to showcase some of Dallas's most iconic spots through the lens of a first-person-view (FPV) drone.

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Blog & Resources

Let’s work together

If you are ready to work with a group of experts that are focused on using content marketing to tell stories that will make your brand stand out, let's talk.

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Facts Tell. Stories Sell.

Facts Tell. Stories Sell.

You Have an Amazing Offering. More People Should Know About It.

Specialists in Content Marketing

What Our Clients Say

Tell Your Story

Tired of great ideas but no execution?

Start taking action on your ideas

A marketing partner who understands your business

Beautiful design with a purpose

Tell stories to engage your audience